# The OEM and ODM Process: From Brief to Finished Product

> Source: https://furley.bio/oem-and-odm-process/
> Published: 2026-10-29 | Updated: 2026-10-29
> Author: Furley Bioextracts
> Language: en-US

![Formulation bench with samples, notebook and packaging mock-ups](https://furley.bio/wp-content/uploads/2026/10/section-process-1024x576.jpg)

# The OEM and ODM process

The OEM and ODM process is the set of steps that takes a product from first idea to finished goods on your shelf. A clear process keeps launches on track. This is how a typical project with Furley Bioextracts runs.

## Key takeaways

- There are seven steps, from brief to repeat orders.
- ODM starts with a brief. OEM starts with your formula.
- Regulatory and packaging work run alongside development, not after it.
- Minimum order quantities depend on format, packaging and ingredients.

## Step 1: Brief

Tell us the product type, target market, the claims you would like to make, the format and your brand positioning. A short note is enough to begin.

## Step 2: Feasibility and formulation

For ODM we develop a formulation around your brief. For OEM we review your formula or specification. We flag anything that affects quality, stability or regulation.

## Step 3: Samples and revisions

You review samples and we refine them until the product is what you intended.

## Step 4: Regulatory and documentation

We help prepare the information needed for NPRA notification or registration with the [National Pharmaceutical Regulatory Agency](https://www.npra.gov.my/). We also review label text and claims, and confirm halal requirements where they apply.

## Step 5: Packaging and artwork

We coordinate packaging materials and artwork so the finished pack suits your brand and the rules of your market.

## Step 6: Production and quality control

Production follows GMP. HACCP and FSSC 22000 guide food products. Quality checks and batch records run throughout.

## Step 7: Delivery and repeat orders

We hand over finished goods with the documentation you need, and plan repeat runs with you as your brand grows.

## What should I prepare for the OEM and ODM process?

You do not need everything on day one. It helps to have:

- The product type and format you want
- The market you will sell in
- The claims you hope to make
- Any formula or specification you already have (for OEM)
- Packaging ideas and brand direction
- Whether halal is required

## What affects minimum order quantity?

Minimum order quantities depend on the product format, packaging and ingredients. We will confirm what is practical once we understand your brief. Read more about [our manufacturing services](https://furley.bio/oem-and-odm-manufacturing/).

## Common questions about the OEM and ODM process

## How long does a project take?

It depends on the product, the formulation work and the regulatory route. After the brief we can outline the stages and what affects timing for your product.

## Do I need a formula before I contact you?

No. ODM projects begin with a brief. If you already have a formula, we review it as the first step of an OEM project.

## Can I change the formula after samples?

Yes. Samples exist so you can review and refine. Changes after approval may affect documentation, so we agree them early.

## Ready to begin?

Send us a short brief and we will take it from there.

[Request a quote](https://furley.bio/contact/)

[Call +603-8724-3280](tel:+60387243280)

**Call** [+603-8724-3280](tel:+60387243280)  |  **Email** [info@furleybio.com](mailto:info@furleybio.com)